Human-Centered Luxury
DEEPAL’s design philosophy emphasises comfort, convenience, and refinement. By combining elegant aesthetics with thoughtful craftsmanship, we create an engaging experience for every passenger.
DEEPAL Design Philosophy
In Chinese, ‘DEEPAL’ means ‘Deep Blue’ - a symbol of vast potential, limitless horizons, and the boundless possibilities of the ocean and the universe. Our logo reflects this spirit: a seamless harmony between technology, nature, and humanity, guided by our vision to “Touch the Future.”
At DEEPAL, we are more than a mobility brand - we are pioneers shaping the next era of movement. By uniting advanced technology with human-centred design, we create vehicles that don’t just respond to your needs but anticipate them.
Every DEEPAL is engineered to deliver safety, comfort, exhilaration, and intuitive design in perfect balance. More than cars, they are intelligent companions – in tune with their drivers, enhancing every journey with purpose and possibility.
This commitment to blending human experience with technological progress is what defines the DEEPAL design philosophy: mobility that moves you, inside and out.
History of DEEPAL China
DEEPAL is not just another start-up. Backed by over 160 years of manufacturing and four decades of automotive expertise with Changan Automobile, DEEPAL carries the strength of more than 27 million vehicles sold and a global R&D network leading China in innovation.
Committed to technological innovation, Changan has established a global research and development (R&D) layout comprising six countries and ten centres, including China, the United States, Germany, the United Kingdom, Japan, and Italy. DEEPAL’s R&D capabilities have been recognised as the top in the Chinese automotive field for 14 consecutive years by the National Enterprise Technology Centre, supported by a dedicated engineering and technical team of over 17,000 professionals from around the world. In 2022, the DEEPAL brand was officially introduced to the public in China, following the establishment of a new energy technology company in 2017.
This is the foundation that makes DEEPAL different. While new EV brands fight to prove credibility, DEEPAL combines the stability of a global leader with the boldness and speed of a challenger - fearless in vision yet backed by proven capability.
Born in 2022 from Changan’s electrification journey, DEEPAL is dedicated exclusively to New Energy Vehicles.
The name ‘DEEPAL’ signifies the end of the sea and the universe, symbolising a harmonious relationship between technology and humanity. It embodies the brand spirit of ‘Touch the Future’ and represents a sense of adventure in exploring new-energy mobility. ‘Touch the Future’ is not merely a vision but a way of life for DEEPAL, aiming to bring the future into everyday life while emphasising the brand's commitment to tangible technological advancements.
Intelligent Connectivity
Embracing the latest advancements, DEEPAL’s intelligent systems create a unified experience, allowing for effortless interaction and tailored experiences that evolve with driver preferences.
Dynamic Performance
Powered by cutting-edge EV technology, DEEPAL’s solutions not only deliver exhilarating performance but also redefine driving enjoyment, balancing thrill with stability and reliability for a truly confident experience.
Safety Commitment
DEEPAL’s promise of safety is delivered through rigorous testing, advanced driver-assistance systems, and high-quality materials that work together to provide peace of mind.
1. Optional Matte grey exterior paint & Orange Interior are available at an additional cost.